Maurits Versteeg is a Strategic Partner Manager at Google and advices top tier publishers in the Benelux region on programmatic buying and yield management. Prior to his current role, he managed a portfolio of Dutch SMB clients and agencies, and consulted on Google best practices with relation to campaign optimization and implementation. Maurits is also a Co-Founder of the Hult Leadership Academy a club dedicated to creating a learning environment for students interested in leadership.